Vaccine Myths on Social Media Can Be Effectively Reduced With Credible Fact Checking

UC Davis

Social media misinformation can negatively influence people’s attitudes about vaccine safety and effectiveness, but credible organizations — such as research universities and health institutions — can play a pivotal role in debunking myths with simple tags that link to factual information, University of California, Davis, researchers, suggest in a new study. Researchers found that fact-check tags located immediately below or near a post can generate more positive attitudes toward vaccines than misinformation alone, and perceived source expertise makes a difference.